LITHUANIA
PARTICIPANTS: ARNAS, ANDRIUS, ERVINAS, KRISTUPAS
Describe your Project Idea and how it originated:
Main idea is to make internet (online) shopping more comfortable, faster, secure.
What problem do you want to address with this Project? Why you want to address this problem? How does your Project address this problem?
So we are responsible for people personal information becouse in these days there are lot of internet shopping happening but also a lot of scaming and hacking. Our program will make sure that you can shop online save and convienently.
What will be the product? Describe the primary product/service offered by your company.
An app and program for Windows. Our program will save a personal info like adress, phone number, bank info, passwords and you will be able to browse freely.
What kind of competitors do you have? How will you compete them?
Its Hard to earn trust from people these days on The online shopping market.
What is your tone of voice? What is your Brand Philosophy? What are the main values of your project?
Its always better to talk in low voice as we know its more nicer to listen. Our philosophy - to follow these days tendencys and keep people safe and sound.
What is your primary logo? Wordmark? Brandmark?
Company Management Structure
Will you start this project with a team? How will you distribute responsibilities?
We will start this project with a team: manager, programers, executive project manager, executive assistants, human resources
Organizational Timeline: Timetable of how you will build your Company or Digital Enterprise Project
Chapter1. We need a capital for the following steps. It will be good to find some investors Chaptwr2. Creating a website and try influence our idea Chapter3. Do the last checks make sure about our program Chapter4. Realise the program
Company Assets: What will be the property of your Company or Digital Enterprise Project? How will you secure that property or that value? Describe the company's Assets.
Even if our bussines is digital we still gonna rent an office for meetings, evaluations
Future Plans: Describe in what way, you will expand your project (e.g., through future products or plans). In what ways, can your company/project be expanded?
As we said in our philosophy we gonna follow tendencys, keep updating all the time and never get old. Also we can expand the asortiment of the gadgets like watches or something else where we can insert our program Make a "search tab" wich will gonna rate the places for the product you looking for. Users just gonna rate product and write feedbacks and thats how we are making the rating system.
MARKETING PLAN
Target Audience: What is your target audience? What kind of needs are you trying to address?
It includes every one from young to old. There will be a rule that only adults can sign up
Pricing: How will you price the product/service? Will this price be affordable for your target audience? What will you do if the price is higher for your target audience? How will you manage to get a lower price?
The program will be free to use our financial gain will be earned from partnering/cooperations with other companies / shops
Advertising: How will you advertise your product/service?
Create Facebook, Instagram and other social media platforms pages We can make deals with our partners in order to advertise each other and mutually gain benefits
Write a marketing abstract of two-three sentences:
You don't have to cross the road if you using LOCK N' LOAD
SWOT Analysis (Strengths/ Weaknesses/ Opportunities/ Threats)
Strengths: What are the strengths of your Project?
It is convenient to use our program. It is easy to use and since it is easy to use our customers will mostly be loyal. Our program has various options for people. Varienties of shops for anything you want.
Weaknesses: What are the weaknesses of your Project?
Becouse our program is available to everybody with internet connection there can be people with bad behaviour in the feedback section leading us to more work. We are dependant on many other parties if they make a mistake it could damage our reputation
Opportunities: Which opportunities are open to you? How will you grasp these opportunities?
It can spread to all platforms with many users. We would start our own business. We could grow with this program so much that our competitors would dissapear
Threats: How will you manage your threats if you don't know them? Try to find all the threats of your Project.
We never know what can happen in future so it can be difficult to follow tendecys. Hackers, viruses. Our competitors could grow so much that we wouldnt make it in our market.
Make a Poster accumulating your answers to all the previous questions to present them in a creative way in our next session (5-7 minutes presentation).
